Snoop Dogg’s $12M NFT Sale on Telegram Sparks Market Speculation

Snoop Dogg sold nearly 1 million NFTs within 30 minutes on Telegram, generating $12 million in sales. The drop, featuring digital collectibles inspired by the rapper's iconic style, sold out instantly. Blockchain minting and secondary market trading will commence after a 21-day holding period.

The sale revives questions about the NFT market's trajectory. Snoop's prior involvement with Bored Ape Yacht Club and successful Doggies collection establishes him as a crypto-native creator. TON blockchain's NFT lead suggests this could mark the beginning of a new narrative for digital collectibles.

Telegram's integration of NFT functionality demonstrates messaging platforms' growing role in Web3 distribution. The rapid sellout contrasts with the broader NFT market's cooling trend since 2022, potentially signaling renewed institutional interest in tokenized digital assets.